Marketing

We all know how difficult it is to stay on top of our social media efforts. In the present competitive atmosphere, even the smallest companies need to maintain a respectable presence on popular social media platforms such as Facebook, Instagram, and Twitter. However, managing all these accounts and regularly publishing effective content can be a […]

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Today, Trello is one of the most popular Kanban project management tools available online. Many people consider it a definitive Kanban tool because there is a handy free version of it available. That said, the free version happens to lack some of the additional integrations and functions of the paid version. If you are interested […]

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Are you hiding behind your brand like a person in a mascot? In business, brands are really important. But there is a discussion around whether or not brands are limited to the world of corporate marketing and advertising. People can have brands too, and personally I think businesses with only a few principle partners can […]

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PayPal has in many ways revolutionized online business. They’ve made it easy — some would say too easy — to set up an eCommerce website and accept credit card payments. For many online businesses just starting out, the natural inclination is just to go with the biggest payment processor in the industry. Yet the biggest isn’t always the best, […]

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